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New York Times reporter Jeremy Peters struck a nerve over the weekend when he published a report critical of new ads from pro-Republican Super PACs that feature babies. 'Attack ads have come to this: President [Barack] Obama makes babies cry,' wrote Peters. The meme that Republican PACs have crossed some imagined boundaries by utilizing images of infants in their campaign ads proved too provocative for the left-leaning cable news network, MSNBC, to ignore. On Monday morning, they featured two segments slamming the PACs for using babies.
Babies are one of the oldest props in politics and advertising, whether they are being kissed at campaign rallies or swaddled in fresh linens in a commercial for laundry detergent. And, of course, a little girl starred in the grandfather of all attack ads, President Lyndon B. Johnson's 1964 'Daisy' commercial.
But this year babies have surfaced in ads designed to help Republicans chip away at the overwhelming support the president enjoys among women.
Peters noted that these ads are 'almost always produced by teams of ad men, not ad women.' He quotes Linda Kaplan Thaler, a veteran of the Al Gore, Bill Bradley and Hillary Clinton campaigns, who said she found the ads to be beyond the pale.
'Scare tactics are nothing new, but with babies? This goes to new extremes,' Kaplan Thaler told Peters. 'And when you are in a situation where you are telling voters something and not inviting a real conversation, you run the risk of voters having their own conversation.'
Peters quotes CNN contributor and GOP consultant Alex Castellanos as the opposing voice speaking from a Republican perspective. Of course, the Republican perspective in this case agrees with the Democratic perspective.
'People know they're in a hole,' said Mr. Castellanos, the Republican advertising consultant. 'What they want is to know that there is light at the end of the tunnel. They don't want you to throw the baby in the tunnel.'
Unsurprisingly, MSNBC jumped on the opportunity to criticize Republicans for doing what politicians have done since Demosthenes. MSNBC anchor Thomas Roberts invited Kaplan Thaler on his program to talk about how off-base and atonal the messaging was behind the baby ads.
'It's such an obvious ploy,' said Kaplan Thaler. 'Women see thorough it.'
Roberts noted in passing that the Obama campaign is also running ads featuring babies. That did not inspire the kind of unequivocal condemnation that the pro-Republican ads engendered in the Democratic consultant Kaplan Thaler' In fact, her employment history could, at least partially, explain her muted reaction? ' Nah.
About 30 minutes later, Alex Wagner's panel on the MSNBC program NOW featured a segment similarly critical of the baby ads.
'Do you think this works with mothers,' Wagner asked Daily Show co-creator Lizz Winstead.
'It really works with babies,' Winstead replied to uproarious guffaws from her fellow panelists. She went on to say that women would not be receptive to ads featuring babies because they believe that women should have access to birth control and somehow Mitt Romney aims to curtail that access.
Never mind that the women Winstead does not believe will be receptive to this ad have already forgone their access to birth control at least once ' perhaps she thinks that he ordeal of caring for an infant is enough to refocus the mind of a young mother on the importance of access to contraception.
'This is counterintuitive for getting women, I think,' Winstead concluded, because why would a young mother care about her child's financial future tomorrow when there are abortion rights issues on the table today?
The MSNBC panel agreed that these ads were intended to target women voters, a segment of the electorate that Romney has 'forfeited' in their estimation over the course of the last four weeks. 'Welcome to America, baby,' Wagner said mockingly. 'You're teething and have $50,000 in debt.'
Like most misapprehensions and appeals to conventional wisdom, the simplistic belief that women care for nothing beyond their access to contraception results from having failed to do the requisite homework. When women are asked to rate candidates on things other than what are traditionally considered 'women's issues,' women are often more concerned with the state of the economy and debt than their Republican-leaning male counterparts.
In the latest bipartisan Fox News poll, 33 percent of women said that the government wastes or misspends 'more than fifty percent' of revenue compared with 29 percent of men. When asked if a potential terror attack or the growing national debt was a bigger concern to them, 53 to 29 percent of women answered the debt. Women are split, 44 to 44 percent, on whether the president's stimulus helped the economy by adding jobs or hurt it by increasing the debt.
Finally, by 64 to 27 percent, all voters (including men, women, Republicans and Democrats, across every income bracket and demographic) believe the news media has been more focused on trivialities than on serious policy issues. Given the recent focus of the news media on the increasing frequency of babies appearing in Republican ads, one would have to assume that voters are probably more informed than cable news programs give them credit for.
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Al Gore, alex wagner, Babies, barack obama, Hillary Clinton, Jeremy Peters, Linda Kaplan Thaler, LIzz Winstead, Mitt Romney, msnbc, New York Times, Thomas Roberts
and who could ever forget the classic Batman vs. Penguin debate from '68?
http://www.youtube.com/watch?v=l63SRpGXBHE
YOU FORGOT POLAND!
Hahahahhaha! Awesome!
http://09v.k.af
H. Ross Perot was right about the free trade'
Clinton didn't solidify anything in the debate vs Bush' he earned 43% of the vote to win the election. Ross Perot is what won the election for Clinton, not Clinton
Wish they would have a real debate instead of these glorified press conferences. Anyone who saw the movie 'Game Change' can see how it's possible to bs your way through these. The debate prep for Stupid Sarah says it all.
The Reagan line is still the best.
I loved this compilation. Thank you for the walk down memory lane.
OH LAWD! None of the movies hold a candle to the TV series.
(yettabronstein@yahoo.com)
August 15, 2012
Ms. Caroline C. Hunter, Commissioner
FEDERAL ELECTION COMMISSION
999 E Street NW
Washington, DC 20463
Dear Ms. Hunter,
By way of introduction I was an independent candidate for President of
the United States in 1964, competing with Senator Barry Goldwater and President
Lyndon Johnson.
Unfortunately, with a campaign slogan 'Vote For Yetta And Watch Things
Get Betta,' I lost by an
incredible landslide. Although I
did receive more write-in votes than either Johnny Carson, Mickey Mouse and
Betty Boop combined.
My subsequent autobiography, 'The President I Almost Was,' (HAWTHORN
BOOKS 1965) became a best seller, with the paperback edition (AVON BOOKS), and
I cried all the way to the bank.
By the way, Ms. Hunter, I also sing,
and my recording of 'I Want To Hold Your Hand,' was chosen by Sir Paul
McCartney as the best cover song for a Beatles album of their favorites.
Now, as a senior citizen, I am
writing another book, 'Let Mother Kiss It,' that embodies my homespun remedies
for all kinds of emotional aches and pains.
However, the purpose of this letter is to complain about a confusion
among voters
at the polls. For example, I voted today in Southbury,CT to
nominate candidates running for both the House and Senate in November.
I became totally confused when I entered the voter location in the
Southbury Fire Station. Because
Democratic and Republican voters were being separated! In other words, Ms.
Hunter, as a Democrat I was not going to be allowed to vote for a Republican
candidate, Mark Greenberg!
Instead, I was herded towards the Democratic voting booths where I was
handed a ballot with only Democrat names. And the instructions for choosing
candidates was a maze of confusion. I didn't have a clue how many or few I
could choose. And there was nobody allowed to help me unravel this mess.
Accordingly, Ms. Hunter, there has to be a complete overhauling of the
Voters' ballots for the November elections. Otherwise there is going to be
another Florida fiasco that confounded voters and lost the election for Senator
Al Gore.
Thank you for your prompt consideration to this important matter.
Sincerely
yours, Mrs. Yetta Bronstein
I wish I could find the great bit of Bob Dole dealing with his time running out for an answer in 1996. He handled it well, and it made me like the guy for his wonderfully dry sense of humor.
'Gore came off as neither masculine nor intimidating.'
So true.